The parish pews of New England Catholic churches are noticeably fuller these days. This Lent, the Archdiocese of Boston, the Diocese of Manchester and seven other dioceses across the nation have partnered with the lay organization Catholics Come Home®, to air the multimedia (TV and Internet) evangelization initiative inviting Catholics back to church – and it’s working!
Portraying the spirituality and history of the Catholic Church, the television messages reach out to inactive Catholics and others; encouraging their return to the Church. The commercials direct the viewer to the www.CatholicsComeHome.org and www.CatolicosRegresen.org websites to explore answers to questions of faith and to utilize the site’s parish-finder feature to locate their local parish community and Mass times. Television campaigns often feature ads in multiple languages including English, Spanish, Portuguese and Polish in the most popular programming like news, sports and Prime Time.
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